![]() ![]() In this case, the SWOT analysis of Apple Inc. The SWOT analysis framework is a strategic management decision-making tool that determines the most pressing issues facing the company, based on the internal business conditions and the external environment. A SWOT analysis of the technology company gives strategic insights on maximizing business growth based on its strengths and opportunities. uses its business strengths to manage its weaknesses and external threats, and to successfully capitalize on opportunities in the industry environment. shows that the business is strong but must address the threats of competition and imitation in the computer technology, cloud services, digital content distribution, and consumer electronics industries. An Apple Wireless Keyboard (German language) and Magic Mouse.
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